As a Designer with HelloTUSHY since 2022, Marina has followed as the creative team underwent a full rebrand. Including redesigning the website, email marketing, paid social, product packaging, print instruction manuals, activations and various consumer-facing marketing materials. Even developping an in-house photo set to shoot, retouch and edit assets for all the new product launches.
The creative team is involved from the first impression with consumers, to their final moments experiencing bathroom bliss.
DESIGN DIRECTIONKaitlyn PetersonCOPYWRITINGYael Hendel
Morgan Moran
Maggie Molloy
DESIGNYael Hendel
Maggie Molloy
Vanessa Nguyen
Marina Carral
HIGHLIGHTSClio Award
Cannes Lion Shortlist
Got2Go Campaign
Visit the website and learn more about the brand.